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汉语拼音：xīn chǎn pǐn kāi fā

也称产品开发”。企业从事新产品的研究、试制、投产，以更新或扩大产品品种的过程。一般程序是(1)调查研究阶段，包括提出新产品试制方案和市场预测；(2)样品设计、试制和定型阶段；(3)产品投产的工艺准备和小批试制阶段；(4)正式生产阶段。

• For enterprises, new product research and development is one of the main activities, as new product is the head spring of its life.

  新产品开发是企业最为重要的活动之一，因为产品是企业的生命之源。

• There is always a great deal of burden calculation in production of metallurgical auxiliary materials and development of new products.

  在冶金辅料生产和新产品开发工作中，涉及到大量的配料计算。

• Wintek spokesman James Chen confirmed Apple was a major client of his company, but declined to comment on any new product development.

  胜华科技公司发言人JamesChen证实，苹果公司是其主要客户，但对新产品开发不予置评。

• The company has extensive experiences on development and manufacturing, and welcomes any cooperation in the new product development area.

  本公司拥有丰富的开发制造经验，在新产品开发领域欢迎洽谈合作。

• The company has a comprehensive quality monitoring and testing equipment, strong new product development capability.

  公司拥有完备的质量监测检验设备和较强的新产品开发能力。

• this paper put forward the exploitation strategy of Xinfei refrigerator from the point of view of developing the national brands.

  从发展民族品牌角度，提出新飞冰箱具体新产品开发策略。

• Now the company has manufacture base, commerce center, material match center, R&D center and inspection center to serve the clients better.

  公司目前拥有生产加工基地，商务中心，物料配制中心，新产品开发及检测中心。

• The feasibility study as a management technology is widely used in project, technological innovation, new product development area.

  可行性研究作为一门管理技术，在工程项目、技术改造、新产品开发等领域被广泛应用。

• A case study has shown that the system had great potential to speed up the production development of manufacturing system.

  应用案例表明，该系统在加快制造企业新产品开发方面具有很大潜力。